Integrations

Google Analytics 4 Integration

What it connects

The GA4 integration imports website performance data from Google Analytics 4 into Ccyfer. This data powers the Morning Brief, client performance dashboards, and AI-generated insights.

Data imported

  • Sessions, users, and pageviews
  • Source and medium breakdown
  • Conversion events and goal completions
  • Engagement metrics (bounce rate, session duration)

How to connect

  1. Go to the client's integrations page
  2. Click Connect on "Google Analytics 4"
  3. Sign in with the Google account that has GA4 access
  4. Select the GA4 property to connect
  5. Data sync begins automatically

The integration requires read-only access to Google Analytics data. Ccyfer never modifies your GA4 configuration.