Integrations
Meta Ads Integration
What it connects
The Meta Ads integration connects your client's Facebook and Instagram advertising accounts to Ccyfer. Once connected, campaign performance data is synced automatically and used to power the Morning Brief, benchmark comparisons, and AI recommendations.
Data imported
- Campaign spend, impressions, reach, and frequency
- CPM, CPC, CPL, and CPA per campaign and ad set
- ROAS and conversion metrics
- Creative performance (which ads are delivering results)
How to connect
- Go to the client's overview page
- Click the Integrations tab
- Find "Meta Ads" in the connector catalogue
- Click Connect — a popup opens to Facebook/Instagram login
- Authorise the requested permissions
- Select the ad account to connect
Connector Invites
If your client manages their own Meta account and you do not have direct access, use Connector Invites. This sends the client an email with a link to authorise their own account. They connect through their own login — you never see their password. The connection is stored against your client record.
Security
All OAuth tokens are encrypted before storage. Tokens are never exposed to the browser — all data access happens server-side. Token refresh is automatic.