ARI — AI Assistant

What is ARI?

ARI is Ccyfer's AI marketing assistant. Unlike general AI chatbots, ARI has full context of your client data, saved outputs, campaign history, and industry benchmarks. When you ask ARI a question, it answers with knowledge of your specific clients and their performance.

What ARI can do

• Answer questions about client strategy with saved data context
• Recommend which tools to use for a specific goal
• Suggest next actions based on campaign performance
• Provide benchmark comparisons for your client's niche
• Help interpret performance data from connected platforms

ARI Prime (Admin)

ARI Prime is the advanced version available to admins. It operates as an autonomous AI strategist with the ability to suggest platform actions, diagnose issues, and generate implementation plans. ARI Prime uses a dedicated high-priority AI provider chain for more capable responses.

How to access

ARI is available from the floating button on every dashboard page. Select a client first for context-aware responses, or ask general marketing questions without a client selected.